The Indonesia Trading House (ITH) in Switzerland, a collaboration between KADIN and Pasar Indonesia AG, is inaugurated

The Indonesian Ambassador to Indonesia and Liechtenstein, Muliaman Hadad, together with the Minister of Cooperatives and SMEs, Teten Masduki, witnessed the inauguration of the establishment of the Indonesia Trading House (ITH) at the Pasar Indonesia store, Aargau, Switzerland, on 21 January 2022.

The inauguration was also attended by Yukki Nugrahawan Hanafi (Deputy General Chair Coordinator I of the Indonesian Chamber of Commerce and Industry), representing the Indonesian Chamber of Commerce and Industry and Trade Attache of the Republic of Indonesia in Geneva. The owner of Pasar Indonesia AG, Catharina Oehler, is an Indonesian diaspora in Switzerland who has been doing business since 1999.

Meanwhile, from the Indonesian Chamber of Commerce and Industry, the Chairman of the Indonesian Chamber of Commerce and Industry Swiss Bilateral Committee, Francis Wanandi, and Ronald Bonia from the Kadin Papua were also present.

“ITH is expected to be the entry point for Indonesian products, both food, and non-food products, to the Swiss and European markets. Indonesia must utilize Switzerland as a Hub for the door of Indonesian products to the European market, as an implementation of the Indonesia-EFTA CEPA agreement,” said Ambassador Muliaman.

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Meanwhile, Indonesian Chamber of Commerce and Industry Deputy Coordinator 1 Yukki N Hanafi said that ITH Switzerland is the first KADIN collaboration with the diaspora in Europe and will be replicated in various countries.

The inauguration of ITH, added Yukki, is proof of the success of KADIN’s collaboration with partners in Switzerland (Pasar Indonesia AG).

“We appreciate the support from the Indonesian Embassy in Bern and the Indonesian Ministry of Trade. In principle, we will continue to support efforts to progress and increase Indonesian trade to penetrate the European market. We also understand the Indonesian diaspora’s main concern is the high logistics cost